Paste Up, Tear Down is a live, performance event curated by Follow The Sun

Kodak's high-profile advertising campaigns established the need to preserve 'significant' occasions such as family events and holidays. These were labelled 'Kodak moments', a concept that became part of everyday life.

University of Cambridge (2012) Research news [Online] Available at www.cam.ac.uk/research/news/the-rise-and-fall-of-kodaks[1]moment

The performance of this composition will ask an audience to restrain from this tendency – perhaps an urge that is becoming increasingly difficult. To view this moment not through a screen, that cannot be viewed again or played back, but is there and then.